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涉外导游语用失误调查研究
时间:2013-01-18 浏览次数:1291次 无忧论文网
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【中文题名】 涉外导游语用失误调查研究 【英文题名】 An Empirical Study on Guides’ Cross-cultural Pragmatic Failures 【中文摘要】 跨文化交际是不同文化背景的人们之间进行的交际。旅游业在全球范围内的迅猛发展对世界经济文化产生了巨大的影响,使不同文化背景的人们进行跨文化交际变成一种需要。作为“旅游业灵魂”的涉外导游在国际旅游业中始终发挥着不可替代的作用。然而由于文化上的差异,使涉外导游在从事国际旅游接待活动中出现语用失误。因此,认识跨文化交际的本质,探究及如何解决和避免交际中产生的语用失误,已迫在眉睫。 本文通过对涉外导游的语用失误的调查,试图研究涉外导游在从事国际旅游接待中所出现的语用失误对旅游业的影响,以及导致涉外导游产生语用 【英文摘要】 Cross-cultural communication is a set of communication activities conducted by people of different cultural backgrounds. Tourism has become an important industry undergoing rapid growth on a global scale. The development of the travel industry has, in turn, exerted a tremendous influence on the economy and cultures of the world. Tourism creates the need to communicate with people of various cultural backgrounds. As the soul of tourism, guides play important role in international tourism. However, pragmat 【中文关键词】 跨文化交际. 语用失误. 涉外导游. 交际能力. 旅游业. 【英文关键词】 cross-cultural communication. pragmatic failure. guides. communicative competence. tourism. 中文摘要 004-005 英文摘要 005-8 ABBREVIATIONS 8-9 CHAPTER ONE INTRODUCTION 9-12 1.1 BACKGROUND OF THE DISSERTATION 9-9 1.2 SIGNIFICANCE OF THE DISSERTATION 9-10 1.3 AIMS OF THE RESEARCH 10-10 1.4 OUTLINE OF THE DISSERTATION 10-12 CHAPTER TWO CROSS-CULTURAL PRAGMATIC FAILURE 12-27 2.1 A THEORETICAL PREAMBLE 12-14 2.2 PRAGMATICS 14-22 2.2.1 Context 15-16 2.2.2 Pragmatic competence 16-22 2.3 PRAGMATIC FAILURE 22-25 2.3.1 Pragmalinguistic failure 22-24 2.3.2 Sociopragmatic failure 24-24 2.3.3 Consequences of pragmatic failures 24-27 2.4 SUMMARY 25-27 CHAPTER THREE A SURVEY STUDY 27-42 3.1 TWO TYPICAL CASES OF PRAGMATIC FAILURES IN TOURISM 27-29 3.1.1 Case one:guides’pragmalinguisfic failure 27-28 3.1.2 Case two:guides’sociopragmatic failure 28-34 3.2 PURPOSES 29-29 3.3 SUBJECTS 29-30 3.4 INSTRUMENTS 30-31 3.5 PROCEDURE 31-31 3.6 DATA ANALYSIS 31-33 3.7 DISSCUSSION AND FINDINGS 33-41 3.7.1 Causes of pragmalinguistic failures 34-36 3.7.2 Causes of sociopragmatic failures 36-58 3.8 SUMMARY 41-42 CHAPTER FOUR IMPLICATION AND LIMITATIONS 42-45 4.1 IMPLICATION 42-43 4.2 LIMITATIONS 43-44 4.3 SUMMARY 44-56 CHAPTER FIVE CONCLUSION 45-46 ACKNOWLEDGEMENTS 46-47 REFERENCES 47-49 APPENDIX Ⅰ. 174名英文导游语用失误调查表 49-58 Ⅱ. The results of the questionnaire 56-58 作者在攻读项士期间发表的论文 58-58
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